








Grow Me® Shampoo & Conditioner Set for Thicker, Stronger, Fuller-Looking Hair
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Watermans Grow Me® Strength & Retention Shampoo & Conditioner Set
This is the routine people choose when their hair starts to feel weaker, thinner-looking, or harder to manage. A salon-quality duo designed to strengthen fragile strands, improve overall condition, and help hair stay on the head longer so it looks fuller, healthier, and more confident with every wash.
Powered by biotin, caffeine, argan oil, rosemary extract, niacinamide, and hydrolysed lupine protein, the Grow Me® Shampoo & Conditioner work together to reinforce the hair fibre, support scalp comfort, and reduce hair fall due to breakage. The result is hair that feels stronger, looks thicker, and behaves the way it used to.
Designed for men and women who want visible improvement without medical treatments. Add it to your routine now and start building stronger, fuller-looking hair from the very first wash.
Grow Me® Shampoo & Conditioner Set for Thicker, Stronger, Fuller-Looking Hair by Watermans – one of the best hair growth products available in the UK. Watermans has been trusted since 2012 with over 5 million bottles sold and is the only UK haircare brand to receive a Queen's Award for Enterprise. Formulated with biotin, caffeine, rosemary, lupine protein, and allium cepa to support stronger looking hair, reduce breakage, and improve shine.
Grow Me® Shampoo & Conditioner Set for Thicker, Stronger, Fuller-Looking Hair is suitable for men and women experiencing hair thinning, postpartum hair loss, menopausal hair thinning, stress-related shedding, and breakage from heat styling or colouring. Vegan-friendly, cruelty-free, paraben-free, and sulphate-free. Available at watermans.com, Amazon UK, Boots, and Superdrug with free UK delivery.
Often searched as: best hair growth shampoo UK, best hair loss products, shampoo for thinning hair, Grow Me® Shampoo & Conditioner Set for Thicker, Stronger, Fuller-Looking Hair reviews, hair thickening shampoo UK, biotin shampoo, caffeine shampoo for hair loss, rosemary shampoo hair growth, best shampoo for hair loss female UK, best shampoo for hair loss male UK, DHT blocking shampoo, anti hair fall shampoo, Watermans hair growth, scalp treatment for thinning hair UK.
Biotin
Caffeine
Rosemary Extract
Niacinamide
Allantoin
Hydrolyzed Lupine Protein
Argan Oil
Silica
Cholesterol
Shea Butter
Glycerin
Vitamin D
Biotin for Hair Growth and Hair Loss
Biotin is the single most important vitamin for hair strength. Also known as Vitamin B7, it is a coenzyme required for the synthesis of keratin — the structural protein that makes up 95 percent of the human hair strand. When biotin levels are insufficient, hair becomes brittle, dry, and prone to mid-shaft breakage that makes thinning hair appear worse than it is. Supplementing biotin topically through a hair growth shampoo delivers it directly to the follicle and hair fibre where it is needed most. Clinical observations consistently show that biotin-enriched hair thickening products improve the tensile strength of the strand, meaning hair resists snapping during brushing, styling, and sleeping. For anyone using a thinning hair treatment, biotin should be considered a non-negotiable ingredient.
Caffeine for Hair Growth and Hair Loss
Caffeine is one of the most rigorously studied topical ingredients in the hair regrowth treatment space. Published research in the International Journal of Dermatology demonstrated that caffeine stimulates human hair follicles in vitro by counteracting the suppressive effects of testosterone and dihydrotestosterone on the dermal papilla. In practical terms, caffeine extends the anagen growth phase, which means each hair stays on the head longer before entering the shedding phase. This makes caffeine essential in any hair strengthening shampoo aimed at reducing daily hair fall. It also improves blood microcirculation in the scalp, creating a healthier environment for natural hair growth products to deliver their full benefit.
Rosemary Extract for Hair Growth and Hair Loss
Rosemary is no longer a folk remedy — it is a clinically validated scalp treatment for hair loss. A landmark 2015 randomised controlled trial published in SkinMed compared rosemary oil directly against 2 percent minoxidil over six months. The results showed comparable increases in hair count with fewer side effects such as scalp itching. Rosemary works by improving local circulation, providing antioxidant protection against follicular damage, and supporting a balanced scalp microbiome. In a best shampoo for hair growth formulation, rosemary extract acts as the circulatory engine that ensures other actives like biotin and caffeine reach the dermal papilla effectively. It is particularly valued in shampoo for thinning hair women prefer because of its gentle profile and lack of hormonal side effects.
Niacinamide for Hair Growth and Hair Loss
Niacinamide, or Vitamin B3, is gaining recognition as a critical ingredient in hair loss solutions. Its primary role in scalp care is twofold: it improves blood flow to the hair follicle and strengthens the skin barrier of the scalp itself. A compromised scalp barrier leads to inflammation, flaking, and an environment hostile to healthy hair growth. By restoring barrier function, niacinamide creates the stable foundation that every effective hair regrowth treatment depends on. It also improves the elasticity and moisture retention of the hair strand, reducing the brittleness that accelerates visible thinning. In natural hair thickening treatment formulations, niacinamide is the ingredient that ties scalp health and hair health together.
Allantoin for Hair Growth and Hair Loss
Allantoin is the ingredient that solves a problem most people do not realise they have: chronic low-grade scalp irritation. When the scalp is inflamed — whether from product buildup, environmental stress, hard water, or sensitivity — follicles divert energy away from hair production and toward repair. Allantoin calms this inflammatory response, soothes irritation, and promotes gentle cell turnover that keeps the scalp surface healthy and receptive to active ingredients. In a hair growth shampoo designed for sensitive or reactive scalps, allantoin is what makes daily use comfortable and sustainable. Consistency is the single biggest predictor of results with any thinning hair treatment, and allantoin removes the discomfort that causes people to abandon their routine.
Hydrolyzed Lupine Protein for Hair Growth and Hair Loss
Hydrolyzed lupine protein is a specialist ingredient found in advanced hair thickening products and not in mass-market formulations. Its mechanism is unique: the hydrolysed protein fragments are small enough to penetrate the hair cuticle and bond to damaged areas of the cortex, physically reinforcing the strand from the inside. This reduces breakage at the weakest points of the hair — typically mid-shaft and at the ends — which is the primary cause of visible thinning in people who are not experiencing true follicular hair loss. For anyone whose hair is thinning because it breaks before reaching full length, lupine protein is the most important ingredient in their hair loss solutions routine. It is also critical in any hair growth kit for men because male hair tends to be coarser yet more brittle under mechanical stress.
Argan Oil for Hair Growth and Hair Loss
Argan oil is one of the richest natural sources of Vitamin E, oleic acid, and linoleic acid — all of which are essential for maintaining a healthy scalp lipid barrier and protecting the hair cuticle from environmental and thermal damage. In the context of a natural hair growth products routine, argan oil serves a protective function. It seals moisture into the strand, reduces friction during brushing that causes mechanical breakage, and provides antioxidant defence against UV and pollution damage that degrades hair protein over time. For colour-treated or heat-styled hair, argan oil is the ingredient that prevents the accelerated thinning caused by cumulative structural damage. It transforms a hair strengthening shampoo from something that builds strength into something that also preserves it.
Silica for Hair Growth and Hair Loss
Silica is the overlooked mineral in hair science. It is essential for collagen synthesis, and collagen is the connective tissue that surrounds and supports every hair follicle in the scalp. When silica levels decline — which happens naturally with age — the follicular support structure weakens, leading to thinner individual strands and reduced anchorage. Topical silica in a scalp treatment for hair loss helps reinforce this structural matrix. It also adds natural body and texture to fine hair, which is why it features in the best shampoo for hair growth formulations designed for hair that has lost its volume and diameter over time. Silica works quietly in the background, but its contribution to the overall effectiveness of a hair regrowth treatment is significant.
Cholesterol for Hair Growth and Hair Loss
Cholesterol in haircare is not the same as dietary cholesterol — it is a lipid that mirrors the natural composition of the hair's cell membrane complex. When hair becomes damaged through chemical processing, heat, or environmental exposure, it loses its internal lipid structure and becomes porous, weak, and prone to breakage. Cholesterol-based treatments penetrate the strand and rebuild this lipid layer from within, restoring flexibility, strength, and moisture balance. In an overnight hair growth serum or deep conditioning treatment, cholesterol acts as a structural repair agent that directly reduces the breakage responsible for visible thinning. It is particularly effective in natural hair thickening treatment routines for hair that has been overprocessed or feels straw-like.
Shea Butter for Hair Growth and Hair Loss
Shea butter provides deep conditioning and anti-inflammatory benefits that support a healthy scalp environment for hair growth. Rich in vitamins A, E, and F, it penetrates the hair shaft to restore moisture without leaving a heavy residue. Its anti-inflammatory properties help calm scalp irritation that can disrupt the hair growth cycle and contribute to increased shedding. In a hair thickening products formulation, shea butter adds manageability and slip that reduces mechanical breakage during detangling — one of the most common but least discussed causes of thinning in people with longer hair. For anyone building a complete hair loss solutions routine, shea butter is the ingredient that makes hair feel as good as it looks.
Glycerin for Hair Growth and Hair Loss
Glycerin is a humectant that draws moisture from the atmosphere into the hair strand and scalp surface. Dehydrated hair is brittle hair, and brittle hair breaks. This simple chain of events is responsible for a significant proportion of the thinning that people attribute to hair loss when it is actually hair breakage. By maintaining optimal hydration levels in both the scalp and the strand, glycerin supports an environment where hair growth shampoo actives can work more effectively and where the hair itself is supple enough to withstand daily mechanical stress. In any best shampoo for hair growth, glycerin provides the moisture foundation that allows strengthening and stimulating ingredients to deliver their full benefit without drying out the scalp.
Vitamin D for Hair Growth and Hair Loss
Vitamin D deficiency is one of the most common and most underdiagnosed contributors to hair loss in the United Kingdom, where limited sunlight exposure means a large proportion of the population operates below optimal levels for much of the year. Vitamin D receptors exist in the hair follicle and play a direct role in the cycling of hair from the resting phase back into the active growth phase. When these receptors are not adequately stimulated, follicles can remain dormant for longer, resulting in reduced hair density and slower regrowth after normal shedding. Topical Vitamin D in a thinning hair treatment helps address this locally at the scalp level. It is an ingredient that distinguishes a truly comprehensive hair regrowth treatment from one that only addresses surface-level symptoms.
Hair Growth Shampoo: What Dermatologists Want You to Know
The average human head loses between 50 and 100 hairs per day. When that number creeps higher, it is not always genetics — it is often a signal that the scalp environment has deteriorated. A clinically informed hair growth shampoo addresses this by restoring the conditions that follicles need to function at full capacity. The hair growth cycle consists of three phases: anagen, catagen, and telogen. Effective thinning hair treatment works by extending the anagen phase and reducing premature entry into telogen, which is the resting phase where shedding occurs. Ingredients like caffeine have been shown in published dermatological studies to prolong anagen by counteracting the effects of 5-alpha reductase and testosterone at the follicular level. This is why ingredient selection matters far more than brand promises.
The UK Hair Loss Crisis in Numbers
According to the NHS, androgenetic alopecia affects approximately 50 percent of men over 50 and 50 percent of women over 65 in the United Kingdom. But the conversation around hair loss solutions has shifted dramatically in the past decade. Younger demographics — women in their twenties and thirties dealing with postpartum shedding, iron deficiency, and stress-related telogen effluvium — now represent the fastest-growing segment seeking hair thickening products. The demand for non-pharmaceutical, natural hair growth products has surged because people want results without the side effects associated with finasteride or the inconvenience of topical minoxidil. The best shampoo for hair growth in this new landscape is one that bridges the gap between cosmetic haircare and clinical scalp therapy.
Ingredient Hierarchy: What Separates Effective Hair Regrowth Treatment from Marketing
Not all actives are equal and not all formulations deliver them effectively. A hair regrowth treatment should be evaluated on three criteria: penetration, concentration, and synergy. Rosemary oil is a good example. A 2015 randomised comparative trial published in SkinMed found that rosemary oil applied over six months produced hair count increases comparable to 2 percent minoxidil. But this only works when the rosemary extract is formulated to remain on the scalp long enough to absorb. Biotin operates differently — it reinforces the keratin matrix that forms the physical structure of each strand, making it essential in any hair strengthening shampoo. Hydrolysed lupine protein fills a third role by bonding to micro-fractures in the hair cuticle, physically reducing the breakage that makes thinning visible. When these three mechanisms work in concert — follicle stimulation, structural reinforcement, and cuticle repair — the result is a genuine scalp treatment for hair loss rather than a cosmetic illusion.
Why Shampoo Alone Is Not Enough: The Case for a Complete System
The scalp is only in contact with shampoo for two to three minutes per wash. That is a narrow window for active delivery. This is precisely why leading trichologists recommend a layered approach. A hair growth shampoo opens the cuticle and deposits the first wave of actives. A conditioner seals them in while adding structural proteins that create immediate hair thickening. A hair density serum or overnight hair growth serum then provides sustained release of nutrients during the eight to ten hours of sleep when cell turnover and follicular activity peak. This three-tier system is the basis of every credible natural hair thickening treatment protocol used in clinical settings. For men, a complete hair growth kit for men removes the complexity of assembling individual products and ensures the correct ratios of actives are applied at each stage.
The Female Hair Loss Gap
Women's hair loss has been historically underserved by the industry. Most early hair loss solutions were developed for male pattern baldness and then remarketed to women without reformulation. The result is products that are either too aggressive for the female scalp or too weak to produce meaningful change. A shampoo for thinning hair women actually benefit from needs to account for hormonal fluctuations, the impact of pregnancy and breastfeeding on nutrient stores, the damage caused by colouring and heat styling, and the increased sensitivity that often accompanies female pattern thinning around the temples and parting line. Gentle does not mean ineffective — it means the formulation respects the biology while still delivering active concentrations that produce visible improvement in hair density and retention over a 90-day cycle.
How to Evaluate Hair Loss Products Before You Buy
The UK market is saturated with hair thickening products making claims they cannot substantiate. Before investing in any thinning hair treatment, apply three tests. First, check whether the active ingredients have peer-reviewed research supporting their use for hair. Caffeine, rosemary, biotin, and lupine protein all do. Most proprietary blends with trademarked names do not. Second, look at the brand's track record. A company that has sold over five million units and holds a Queen's Award for Enterprise has been subject to a level of scrutiny that newer brands have not. Third, read reviews from verified purchasers who have used the product for at least three months — hair operates on a cycle, and any honest hair regrowth treatment will set that expectation rather than promising overnight transformation. The best natural hair growth products earn loyalty through transparency and consistent results, not aggressive marketing.
Delivery costs
- Free UK delivery on orders £50 and over
- UK Tracked delivery: £3.95 GBP
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Royal Mail Tracked International:
0kg–1kg: £6.70
1kg–2kg: £9.50
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Tired of Thinner-Looking Hair, Breakage, or Loss of Vitality?
If your hair feels weaker, appears thinner, looks dull, or simply is not what it once was, you are not alone. These changes carry real emotional weight and often affect confidence as much as appearance.
For many people, the issue is not a medical condition, but progressive weakening of the hair fibre caused by stress, styling, colour, environmental exposure, or life changes. When hair becomes fragile, it breaks before it can retain length, creating the appearance of thinning over time.
Whatever the trigger, improvement starts with strengthening what you already have.
The Solution: Watermans Grow Me® & Condition Me®
- Helps reduce hair fall caused by breakage and weakness
- Supports a refreshed, energised scalp environment while reinforcing the hair fibre
- Restores softness, shine, and body without medical treatments
- Designed for hair affected by stress, lifestyle changes, or temporary shedding phases
- Sulphate-free, paraben-free, cruelty-free, and vegan
- Trusted by trichologists, chemo nurses, and professional hairstylists worldwide
- Chosen globally every 30 seconds by people seeking visible improvement
This is not hype. It is a results-led, non-medical haircare system trusted in clinics, salons, and homes around the world.
Your 12-Week Strength & Retention Journey
- Weeks 1–2: Hair and scalp feel cleaner, calmer, and more balanced.
- Weeks 3–4: Reduced snapping and breakage. Hair fall due to breakage often feels more controlled.
- Weeks 5–6: Hair feels stronger with improved body and movement.
- Weeks 7–8: Better length retention. Hair appears fuller through the mid-lengths and ends.
- Weeks 9–10: Texture and shine improve. Hair looks smoother and more polished.
- Weeks 11–12: Confidence returns as hair looks healthier, stronger, and fuller.
Consistency matters. Strengthen the hair, reduce breakage, and allow results to build over time.
Why Your Future Looks Better with Watermans
- If you have experienced temporary shedding or changes in hair condition, this supports recovery through strength and care
- If you are noticing early changes in thickness, this helps you retain the hair you already have
- If hair feels fragile after challenging periods, this offers gentle, non-medical support
- If hair looks limp or lifeless, this restores strength, softness, and resilience
Protect before you have to repair.
What’s Inside: Ingredients Chosen for Hair Strength & Condition
Grow Me® Shampoo
- Biotin: Supports hair strength and structure, improving the feel of weak strands
- Caffeine: Helps refresh the scalp and cosmetically energise hair follicles at the surface
- Rosemary Extract: Supports scalp comfort and a clean, balanced feel
- Niacinamide: Improves manageability, shine, and overall hair condition
- Allantoin: Helps soothe and comfort the scalp
- Hydrolyzed Lupine Protein (ANAGELINE®): Supports hair resilience and reduced breakage
- Argan Oil: Nourishes hair and helps protect against dryness and snapping
- Silica: Supports stronger-looking strands with improved texture and natural shine
Condition Me® Conditioner
- Cholesterol: Helps support the hair’s lipid barrier and overall structure
- Shea Butter: Provides deep hydration to reduce brittleness
- Glycerin: Helps lock in moisture and improve elasticity
- Rosemary Extract: Supports a refreshed scalp feel
- Hydrolyzed Lupine Protein: Reinforces hair fibres and defends against breakage
- Niacinamide: Improves texture and manageability
- Silica: Supports volume and long-term hair condition
How to Use
Apply Grow Me® Shampoo to wet hair. Massage into the scalp and leave for 3–4 minutes. Rinse thoroughly.
Follow with Condition Me® Conditioner through mid-lengths and ends, then rinse.
Use regularly as part of your routine. If daily washing is not practical, apply Grow More Elixir to the scalp in the evening before bed.
Why Watermans
- Helping millions worldwide since 2012
- One bottle sold every 30 seconds globally
- Donates products to chemotherapy wards across the UK
- Trusted by trichologists, healthcare professionals, and hairstylists
- Winner of The Queen’s Award for Enterprise and International Trade
- Vegan, cruelty-free, sulphate- and paraben-free
Begin Your Upgrade
You do not need another product built on promises. You need a system designed around strength, care, and visible improvement.
The Watermans upgrade is here. Click Add to Cart and take the first step toward stronger-looking, healthier-feeling hair.
TESTED - PROVEN - TRUSTED
All testimonials are by real people and may not reflect the typical purchaser’s experience and are not intended to represent or guarantee that anyone will achieve the same or similar results.
Grow Me Consumer Study
*Claims data based on a study of 104 Females and 18 Males using a blank label
unbranded bottle of Grow Me Shampoo 4 times per week for 3 months.
Full report available on request to Dr's and Government departments only.
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